It was a moment that redefined global activism.

 

At 3:00 PM GMT on May 25th 1986, 20 million people across 89 countries stepped onto the pavement, track, and trail for a single purpose: to end the famine in Africa. Through the eyes of the man who dreamed it all up, organised, participated, and witnessed it, I Ran the World tells the untold story of the Sport Aid phenomenon - the largest mass-participation sporting event in history.

 

This is the chronicle of the race that united the planet and proved that, when we run together, we can change the course of history.

 

Relive the movement that defined a generation. Get your copy today.

Were you there in 1986?

Do you remember the iconic T-shirt, the atmosphere of hope, and the sound of 20 million pairs of feet hitting the ground.

 

I Ran the World is the definitive account of the Sport Aid "Race Against Time" - the day the world's conscience met the road. From the symbolic lighting of the torch in the Sudan to the final, triumphant footsteps in 274 cities, this book takes you behind the scenes of the most ambitious charity event ever attempted.

20 Million Runners. One Goal.

In May 1986, the world stood still - then it started to run. I Ran the World captures the spirit, the grit, and the global impact of the historic Sport Aid movement. This is the definitive story of how a "Race Against Time" became a legacy that still resonates today.

 

The legend lives on. Secure your copy and step back into the heat of May '86.

 

 

Discover the story behind the movement. Order your copy of

I Ran the World

now.

The Author

Chris Long MBE

 

Chris was honoured by the United Nations in 1986 for his distinguished service in the cause of UNICEF and appointed a Member of the Order of the British Empire (MBE) for his multi-decade commitment to humanity and the planet. His citation recognised his services to:
  • Sport: For mobilising global athletic participation.
  • Charity: For raising millions for famine relief and street children.
  • Marine Conservation: For his innovative use of technology and community in ocean preservation.

This memoir candidly explores the immense personal struggles and defining achievements behind the creation of Sport Aid and a lifelong commitment to humanitarian service,